Categories
Technology

The Beauty of Japan’s Lonely Vending Machines

Jacopo Prisco, writing for CNN: Vending machines are a mainstay of Japanese culture. There are over 5.5 million in the country — one for every 23 people, the highest ratio in the world. They’re ubiquitous and almost always outdoors, making them immediately stand out to anyone visiting Japan. They sell nearly everything — including some rather peculiar items. Most are stocked with hot and cold drinks. Some have funny English names, like “Pocari Sweat” or “Calpis Water.” At night, rather than switching off, the machines come to life with vibrant colors and bright lights. Photographer Eiji Ohashi has spent years photographing them across Japan in the dead of the night, and now he has brought the images together in a book titled “Roadside Lights.” For Ohashi, the machines once served as beacons: “I started this project nine years ago, when I noticed a shiny vending machine near my home as I was coming back from my night shift,” he said in an email interview. “At the time, I was living in a town in the north of Japan that would get hit by terrible blizzards during the winter months. I’d drive my car in (these) conditions and use the light of the vending machines to guide me.”


Share on Google+

View source

Codice amico Very Mobile Diagonal Media Digital Marketing